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02 / PRODUCT & AI STRATEGY

Make product and AI decisions that hold up in practice.

Set product priorities and AI plans around user needs, operating requirements, and measurable outcomes.

Discuss a challenge ↗
THE QUESTION

What should the team build, buy, pilot, or stop?

BERGTEC ASSOCIATES / ADVISORY

PRODUCT & AI / DECISION RIGHTS

Put a decision owner at every handoff.

A useful AI pilot defines the work, the system’s role, human review, and what happens when an output cannot be used as-is.

01 / SCOPE

Work and data

Define the task, acceptable inputs, and intended user.

02 / PRODUCE

AI-supported task

Produce a draft, analysis, or recommendation within that scope.

03 / REVIEW

Human judgment

Check quality, context, and whether the output supports a decision.

04 / ACT

Action and feedback

Approve, revise, or stop. Record what the pilot teaches the team.

EXCEPTION PATH ↗

Uncertain, sensitive, or out-of-scope output goes to a named owner for review before use.

Illustrative workflow. Responsibilities and controls depend on the use case and pilot.

WHAT WE WORK THROUGH
01 / 05
01

Which user problem should take priority?

02

Which requests belong in the product, and which should wait?

03

Where would AI change a real workflow, rather than only improve a demo?

04

What should be built internally, purchased, or handled with a partner?

05

What would make a pilot worth expanding, revising, or stopping?

01 / WHAT THE WORK CAN INVOLVE

What the work can involve

We examine user needs, product usage and feedback, technical architecture, workflow steps, information sources, and operating constraints. We can help define product positioning, set roadmap priorities, assess a solution approach, select AI use cases, and design a limited pilot.

For AI initiatives, the plan identifies data and access needs, review responsibilities, exceptions, success measures, and the decision at the end of the pilot.

02 / WHAT YOU CAN TAKE AWAY

What you can take away

  • Product strategy or decision brief
  • Prioritized roadmap and rationale
  • Build-versus-buy assessment
  • AI use-case assessment
  • Pilot scope, measures, responsibilities, and review points
03 / WHEN THIS IS USEFUL

When this is useful

This work fits teams facing competing product requests, a new AI opportunity, a change in customer needs, or a pilot that has attracted interest but lacks a clear path to adoption.

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PRODUCT & AI / READING PATH

From AI idea to operating value

Choose a use case, measure its place in the workflow, and assign responsibility.

01 / SELECT

Select work the team can operate and review.

02 / MEASURE

Tie the pilot to a workflow owner and result.

03 / GOVERN

Set review and decision rights before scaling.

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Bring us the difficult decision.

Tell us what you are building and what needs to happen next.